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 HNB Exclusive is a designer construction contractor specialising in luxury residential projects throughout London and the home counties. 

Founded by Anthony Nicholls and John Hoddinott, HNB have been at the forefront of cutting-edge construction for over five years now, earning a reputation as an industry-leading brand with a client-focused approach. 

 This spring, HNB is launching an ‘Exclusive’ division focussed solely on meeting the requirements of high-net-worth individuals and their families. 

We spoke to managing director Anthony, for an exclusive insight into the history of HNB and the new arm of the business they’re launching in partnership with SWM. 

“We have built the brand on a culture of teamwork between not only the people that work at HNB but also the clients and consultants that are involved in the projects we undertake,” says Anthony. 

“We strive to create a collaborative environment whereby everyone pulls together to deliver an enjoyable and ultimately successful project for all involved. 

“When we set up HNB five years ago, the first mission was to make sure we set up a sustainable business providing a service that clients not only needed but also enjoyed being a part of. 

 “Construction projects are typically stressful for clients and we wanted to eradicate that as much as possible by creating a relaxed atmosphere, whilst still taking a professional approach to the works and delivering amazing projects. 

“Secondly, we firmly believe that our approach to construction projects would turn first-time HNB clients into lifetime clients who would use our services repeatedly across multiple projects and also recommend us to family and friends.” 

Anthony has been involved in the property and construction industry for over 20 years, spending the best part of a decade as a freelance quantity surveyor for one of the UK’s most respected developers. 

As part of the senior management team, Anthony delivered some of the most exclusive and expensive homes across London in areas such as Knightsbridge, Kensington and Surrey. 

This experience coupled with the expertise of the HNB team has been invaluable in establishing a reputation as an industry-leading brand within the construction industry. 

“Our experience in the construction industry working on some of the most exclusive award-winning projects in the country gives us knowledge and expertise that can be applied to pretty much any scenario or idea that a client has,” says Anthony. 

“As a team of construction professionals, we have always operated in the high-end sector and have consequently developed a speciality in delivering quality projects whether that’s a new build home or the restoration of listed buildings. 

 “At the heart of what we do is undertaking the construction element of the project, however, reaching that point is where we believe our strengths and service to the clients sets us apart from our competitors. 

“We have found that sitting down the clients at the earliest possible opportunity to talk through their ideas and discuss how we can make them a reality, is a part of our service that sets the whole project off in the right direction. 

“It is this personalised and tailored approach that is a really important part of what we do and who we are as a company and is a key factor in us being able to consistently deliver successful projects. 

“We believe the service we provide is felt and appreciated by our clients and ultimately shows in the quality of finish we achieve.” 

The vast majority of HNB’s clients are private individuals who are keen to avoid the limelight, which is why much of their work is completed under non-disclosure agreements. 

HNB’s client-centred approach has become a defining characteristic of the brand and as a result, the business is often required to take lead on all aspects of a project. 

In light of this, Anthony and the team at HNB are launching a new arm to the company focusing specifically on a discreet and tailored service to match the lifestyles of private people and high profile individuals. 

“HNB Exclusive has been established to provide an all-encompassing service that extends far beyond just undertaking the construction element of the project,” explains Anthony. 

“From the initial chat about the lifestyle you want to lead in your own home, through to delivering your vision and handing back the keys, everything is taken care of by the HNB Exclusive team. 

“As an SWM client, you can expect to receive a service from HNB Exclusive that is second to none when it comes to tailoring your project to match both you and your family’s lifestyle. 

“We understand what it takes to deliver construction projects for people in the public eye and offer a vast experience of working in those environments with the utmost level of discretion and professionalism. 

“Whether it’s swimming pools, spa complexes, cinema rooms or a bespoke new-build – if there is one thing that we’ve learned, it’s that anything is possible and HNB Exclusive has the experience to make your dreams a reality.” 

The team at HNB Exclusive are dedicated to their clients and committed to offering a truly bespoke service throughout every stage of the journey. 

Their ability to consistently deliver over and above clients’ expectations and create an exceptional final product, makes them the perfect choice for discerning, high-net-worth individuals. 

As a brand, their reputation continues to grow and this new division of HNB will look to set a benchmark for private residential construction throughout the industry and across the UK.


For an initial consultation with HNB Exclusive, contact your SWM client liaison or Anthony directly on: 

[email protected] | +44(0)7885 978 546 

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